Printshop mail improve the production process of variable data printing reducing at the minimum the configuration time and maximizing the printing speed.

PrintShop Mail allows you to personalise your promotional communications by changing the text, graphics, QR codes or the layout, with the informations in your database.

Personalized printing is easier and faster with PrintShop Mail

• More reactivity from your customers
• More quality in your service to customer
• A cost reduction with an efficient targeting
• Your productivity increased, ...

Printshop Web, a software dedicated to publishing and printing automation

PrintShop Web is a powerfull software and is easy to use. With Printshop Web you can manage printing operations of advertising documents efficiently and simplify the order process. It combines the advantages of variable information and print on demand.

• Thanks to Printshop Web, printers and providers can create and publish quickly visual of dynamics documents.
• Customers can personalise these documents with their own data, have a preview to control their compliance, and finally order them online.
• At production, every tools are combined to manage the order process, to improve document printing and to inform customers about the evolution of their order.

Mailing, brochures, agendas, post cards, tickets, … ; are some examples of what type of document you can create quickly in Direct Smile.

DirectSmile, a Professional tool to create professional personalized documents

Personalized print is the key to efficient direct marketing. By addressing different customers and target groups with tailored messages and layouts you will increase impact and, thus, return-on-investment.

Whatever your project is, personalized agenda for your 50 best customers or a big communication campaign with emailing, DirectSmile will be adapted to your strategy and with your production capacity.

DirectSmile VDP main features :

• Create your own images : with the many creation tools available in DirectSmile  
• Document VDP solution : variable data creation on DirectSmile is based on Adobe InDesign® software.
• Dedicated to your business : Adapt your DirectSmile with you production capacity , 1000 images or one million. 
• No limit : documents are available for online configuration, email sending,or other personnalisation application.

DirectSmile Cross Media is the solution, with an integrated concept, to create and send advertising brochures or personalized emails or websites with personalized urls.

Create, manage and measure your campaigns

Implementing a data driven-solution you will be able not only to target any content of your cross media campaigns to single customers or target groups, but also to measure any activity of a recipient during a campaign.

Thanks to its intuitive and simple system, DirectSmile CrossMedia will allows you to build quickly complex campaigns including emails, web pages, or personalized documents. If you integrate DirectSmile technology, all your marketing tools will be improved by all benefits of DirectSmile personalized images.

Everything you need for emails, printing and websites

• Automated creation of personalized websites (PURL), of advertising brochures, of e-mails and SMS based in interaction with your database
• Cross Media Designer to create easily web design  and personalized emails 
• Compatible with HTML files 
• Creation and integration of personalized images on Web sites, brochures, e-mails and Flash movies 
• Salesboard to follow and measure the campaign results
• Email sending including tracking, automated retroaction and spam control. L’envoi d’émail comprenant un système de traçage et de rétroaction automatisé ainsi qu’un contrôle de Spam 
• Caching and charge regulator for big volumes of printing
• A full extensible solution